Privacy Notice

Introduction

This Privacy Notice explains how 888r collects, uses, stores and discloses your personal data in connection with your account and use of our betting and gaming services, including our website and mobile applications. It applies to all individuals who interact with 888r and whose data we process in relation to our services.

Controller, Scope and Definitions

888r is the data controller responsible for the processing of your personal data described in this notice. This policy covers personal data that you provide directly to us or that we collect in the course of operating our platform. It does not govern third party services or brands not operated by 888r.

Personal Data We Collect

• Identity and contact information: given name, surname, date of birth, nationality, postal address, email address, telephone number, and account username.
• Account and authentication data: password (stored securely), currency preference, account status, device identifiers, IP address, login history, and security questions where applicable.
• Verification and compliance data: copies of official identification documents (such as a passport or national ID), proof of address (utility bill or bank statement), and age verification records to satisfy legal requirements for gambling services.
• Financial information: payment method details, transaction history, deposits and withdrawals, and any payment confirmations or receipts; tokenization or encryption may be used for security.
• Usage and behavioral data: records of bets placed, amounts wagered, winnings and losses, game preferences, and interactions with customer support.
• Communications data: correspondence via email, live chat, phone calls or messaging related to account management, support requests or security investigations.
• Marketing and preferences data: consent choices for direct marketing and user preferences for communication channels.
• Technical data: information about your device, browser, and the pages you visit on our site, including cookies and similar technologies as described in our Cookies Policy.

How We Use Your Personal Data

We use your data to operate, administer and improve our services, including:

• Establishing and managing your account; authenticating identity and age verification; and preventing fraud or illicit activity.
• Processing payments, settlements, refunds and chargebacks; ensuring compliance with AML and KYC obligations.
• Providing customer support and communicating important account information, changes to terms, or service updates.
• Assessing risk, maintaining platform security, and conducting fraud detection and prevention measures.
• Personalizing the user experience, analysing usage patterns, and performing statistical analyses to improve products and services.
• Complying with legal and regulatory obligations, including reporting where required by competent authorities.
• With consent, delivering marketing communications and promotional offers that may be relevant to you.

Legal Bases for Processing

We rely on the following legal bases for processing personal data:

• Contractual necessity: processing required to perform our agreements and provide services you request.
• Legal obligations: AML, anti-money laundering, counter-terrorism financing, age verification, tax and other regulatory duties.
• Legitimate interests: maintaining platform security, preventing fraud, and improving our services and user experience.
• Consent: for processing activities such as direct marketing or where otherwise required by law.

Sharing, Safeguarding and Retention of Personal Data

888r may disclose personal data to:

• Service providers and processors (for payments, hosting, customer support, fraud prevention, cybersecurity and related services) under data processing agreements that require appropriate safeguards.
• Affiliates and group entities to administer accounts and deliver services.
• Regulators, law enforcement or other authorities when required by law or to protect rights, safety, or the security of our platform.
• Third parties in connection with corporate transactions or restructurings, subject to appropriate protections and notification where legally required.

We implement reasonable security measures to protect data, including access controls, encryption of data in transit and at rest where feasible, and routine monitoring. Where data is transferred internationally, we apply appropriate safeguards in accordance with applicable data protection laws.

Data Retention

We retain personal data for as long as necessary to provide our services and fulfill the purposes described in this notice, including for regulatory, accounting and reporting needs. In general, records of transactions, account activity and communications are retained for a minimum period of five (5) years from the date of last activity or account closure, or longer if required by applicable law or regulatory obligations. When no longer required, data is securely deleted or anonymized.

Your Rights

• Access: you may request a copy of your personal data we hold about you.
• Rectification: you may correct inaccurate or incomplete data.
• Erasure: you may request deletion where permissible by law or regulator requirements.
• Restriction: you may request suspension of processing in certain circumstances.
• Data portability: you may request transfer of your data in a structured, commonly used format.
• Right to object: you may object to processing based on legitimate interests or for marketing purposes.
• Consent withdrawal: you may withdraw consent for marketing communications at any time.
• Complaints: you may lodge a complaint with a supervisory authority if you believe your data rights have not been respected.

Marketing and Cookies

We may use your data for marketing purposes with your consent or where legally permitted. You may opt out of marketing communications at any time in your account settings or by following the unsubscribe instructions in communications. We use cookies and similar technologies to analyse usage and improve our services; you can manage cookie settings in your account and as described in our Cookies Policy.

Security

888r maintains a security program designed to protect personal data. This includes access controls, encryption of data in transit and at rest, routine security assessments, and restricted access to data based on role. While we implement reasonable security measures, no security system is impenetrable. We strive to minimize risks and promptly address any vulnerabilities identified.

Protection of Minors

Our services are intended for individuals who are at least of legal age to gamble in their jurisdiction. We undertake age verification measures and will block or suspend accounts found to involve underage users. If a minor is identified, we will take appropriate remedial action).

Updates to this Privacy Notice

We may update this Privacy Notice from time to time. If changes are material, we will provide notice by updating the effective date at the bottom of this document or via account notifications. Continued use of our services after changes constitutes acceptance of the revised policy.

Contact Us

If you have questions about this Privacy Notice or wish to exercise your data rights, please contact our data protection team at [email protected]. You may also reach us at our customer support channels or via mail at the registered office in accordance with regulatory requirements in your jurisdiction.

Effective Date

This Privacy Notice is effective as of the date shown at the top of the document and replaces any prior privacy policy published by 888r for the services described herein.